BELLABEAT

COMPANY
LEAF THE SMARTEST PIECE OF JEWELRY THAT MONITORS WOMEN’S HEALTH. Bellabeat debuts the LEAF that monitors women’s activity, sleep, breathing and reproductive health, plus a collection of accessories for every style. SAN FRANCISCO – May 27th, 2015 – Bellabeat, a company dedicated to creating innovative and beautiful technology for women, announces LEAF, the latest in smart jewelry that monitors women’s stress, sleep, activity, and reproductive health. LEAF seamlessly combines a stylish piece of jewelry with innovative health tracking technology. It tracks activity and stress levels in relation to breathing while providing lifestyle data and recommendations for a healthier living through the LEAF app.
LEAF IS YOUR MOST PERSONALIZED PIECE OF JEWELRY The LEAF stays with you throughout the day, stylishly tracking your daily activity, sleep, and stress, revealing life patterns via the LEAF app. Receive real-time feedback in the form of slight vibrations, notifying you to increase or decrease your activity and reminding you about other aspects of your health, such as getting more sleep. The LEAF app even helps to monitor your monthly menstrual cycle by tracking expected days and providing information based on your activity, sleep, and stress levels. As you continue to use the LEAF, it becomes smarter by learning your personal habits and tailors feedback accordingly. The LEAF is truly unique in that it allows you to cross-reference your cycle with trends in your daily activity, all easily viewable in your app. It truly is a best friend and health coach combined into one beautiful package. Wearable smart jewelry has never been so beautiful, functional and effortless.

BENEFITS 
•reduces stress and increases the ability to focus by providing breathing exercises
•improves sleep quality
•helps to achieve activity goals
•provides exact overview of everyday activity and menstrual cycles
•notifies when it’s most needed with the smart alarm
•no battery charging
•sustainable materials
•fits every outfit and occasion

Women across all stages of life can go about their day running from client meetings, to workout classes, to making dinner with their kids, while discretely monitoring their physical and emotional well-being. STRESS The LEAF monitors stress levels by measuring the rise and fall of your breath when worn as a clip on the waistband of your tights or pants. This breathing data is cross-referenced with stress level entries you input into the LEAF app and, over time, the app learns how your breathing correlates with stress.

MOVEMENT

The LEAF monitors your daily activity by tracking every movement you make. The data syncs with the LEAF app, where you can view your progress in an instant.

SLEEP

The LEAF monitors sleep by tracking the small movements you make while in bed, learning how long you spend in each stage, and determining how long and how well you’ve slept.

REPRODUCTIVE HEALTH

The LEAF assists with monitoring your menstrual cycle, and even reminding you in the days leading up to your next period. Women trying to conceive are able to identify ovulation days to increase their chances of successful conception. By cross-referencing your daily activity in the LEAF app with your menstrual cycle,women are able to better understand their health trends during this specific time.

LEAF Details

•Smart jewelry that can be worn as a necklace, bracelet or clip.
•Learns personal habits and tailors feedback accordingly.
•Stylish wearable technology that helps women track activity, sleep, stress, and reproductive health.
•Provides real-time health feedback via the LEAF app and helps change behaviors so women become healthier and more aware of their body.
•Offers 6-month battery life with a replaceable battery.
•Comes in biodegradable packaging made from sugar cane fiber, bamboo, and reed pulp.

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